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Satcomms Remain Key to the Successful Delivery of "Always On" Content Across Asia, says ETL Systems

Wednesday, June 12, 2013   (0 Comments)
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Satellite communications will lead the way for broadcast, broadband and cellular backhaul within Asia, says ETL Systems on the eve of CommunicAsia. Furthermore, with the proliferation of mobile-connected devices and the need for on-the-move services, satellite networks remain the only dependable route as Asia continues to suffer from fragmented connectivity.
The growing satellite signal technology company is urging the broadcast sector to increase content availability across multiple platforms, at a time when customer demands are driving technological advancements. Consumers expect a level of service which includes the reliable delivery of premium content, so satellite capacity must evolve and keep up.

Andrew Bond, Regional Sales Director of ETL Systems, says: "Satellite service providers and operators want to push increasing amounts of content but find they are restricted on what they can provide, especially in a rapidly expanding market like Asia.

"Broadcasters are serving a young and vibrant Asian market who demand streaming content onto phones, tablets and PC/TV’s and I am always amazed when I visit Hong Kong and Singapore as to how many people are watching on the street. These broadcasters have to differentiate their programming, and satellite offers fast access to many national and international programmes to provide unique entertainment to a very technology savvy audience.”

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